My Story

    From the factory floor to Microsoft AI MVP.

    I spent fifteen years inside GE, Delphi, EFI, and Johnson Controls before I left at forty to build Solismatica. Now I am a Microsoft AI MVP building Power BI, Fabric, and Foundry for the kind of mid-market manufacturers and institutions I used to work alongside. BSEE from Rose-Hulman, MSIA from Purdue. Based in Holland, Michigan.

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    Charles Elwood, Microsoft AI MVP and founder of Solismatica, in Holland, Michigan

    Microsoft AI MVP (Foundry)

    Holland, Michigan

    The team behind the work

    A small senior team. The person who scopes your project is the person who builds it.

    Charles Elwood - Founder, Microsoft AI MVP (Foundry)

    Charles Elwood

    Founder, Microsoft AI MVP (Foundry)

    Microsoft AI MVP in the Foundry category. Fifteen years inside GE, Delphi, EFI, and Johnson Controls before founding Solismatica. Builds Power BI, Fabric, and Foundry for middle-market manufacturers and institutions.

    Microsoft FabricPower BIMicrosoft FoundryEdge AI
    Pep Thirathorn - VP of Operations

    Pep Thirathorn

    VP of Operations

    Former Thai Foreign Ministry officer. Leads operations and client delivery. Deep experience across US and Thailand business development and enterprise engagements.

    OperationsClient DeliveryEnterprise AIUS-Thailand
    Andrew Elwood - Software Development Intern

    Andrew Elwood

    Software Development Intern

    Student developer studying data science and machine learning, building on the Microsoft AI stack.

    Data ScienceMicrosoft FoundryPower BIWeb Development
    My Journey

    How I Got Here

    Inside the Machine

    Fifteen years inside GE, Delphi, EFI, and Johnson Controls. I learned how mid-market operations actually run, and exactly where the data breaks, because I lived it on the floor.

    The MVP Moment

    I built an AI-powered analytics project that caught Microsoft's attention and earned the AI MVP designation in the Foundry category. That is when this stopped being a side interest and became the work.

    Out at Forty, by Design

    I left the corporate track at forty to build Solismatica on my own terms. The revenue funds the mission, which means I take the work I believe in, price it flat, and lead it myself.

    A Third-Culture Lens

    Dual US and Thai citizen, raised across Thailand, Indonesia, the Netherlands, and the US. Growing up between systems taught me to see institutions as scaffolding you can rebuild, not fixed reality. It is why I am good at walking into a stuck organization and showing it a different shape.

    My North Star: amplify, not extract

    The four commitments behind every Solismatica engagement.

    Amplify, don't extract

    AI should make your team sharper, not hollow it out. Every build is measured against whether your people gained capacity or lost it.

    Plumbing, not binders

    I ship working software, not strategy decks. You get dashboards, pipelines, and agents your team actually uses, not a document that sits on a shelf.

    Flat fee, senior-led

    The person who scopes your project is the person who builds it. No junior handoffs, no surprise invoices, no hourly meter running.

    Measure the human

    Success is not that the AI works. It is that your people got more capable because of it, and I build the measurement in to prove it.

    Ready to see what to build next?

    Whether you need the data stack built, your team sharpened, or a keynote that moves a room, let's talk about what comes next. Most engagements start with a Reverse Solution: four to six weeks, flat fee.